AUG 24, 2022
How to Promote Print Projects with Instagram Reels in 2022
Social media in 2022 is all about video content. From the astonishingly fast rise of TikTok to Instagram’s pivot to prioritizing Reels (its answer to TikTok’s algorithmically served videos), social media platforms are making it easier to edit and...
JUL 15, 2022
Christmas in July: Why You Should Start Designing Your Holiday Cards Now
The idea of thinking about your company’s holiday cards while the thermometer still says summer might seem a bit premature. But in today’s world of labor and material shortages, supply chain disruptions and extended lead times, a little foresight...
JUN 23, 2022
Why Paper Menus Are Superior to QR Codes
Food delivery services like Grubhub, DoorDash and a handful of others make it easier than ever before to browse their apps for the restaurant you want, scroll through a simple digital menu and have your ideal meal delivered right to your door with...
MAY 24, 2022
3 Dimensional Mailers We Love
Direct mail is beloved by marketers because of its effectiveness — according to the Direct Marketing Association (now part of the ANA), up to 90% of direct mail gets opened. Postcards are even more effective; since there’s nothing to open, nothing...
APR 18, 2022
4 Ways to Make Your Next Print Project More Sustainable
When designing for print, designers will often look for creative ways to economize for budgetary reasons; sometimes a clever tweak to a design can help the project to maximize the space on a single sheet of paper, use less ink or reduce the cost of...