Blog

There was a time in the not-too-distant past when augmented reality (AR) was a novelty. The technology was underdeveloped, marketers and designers didn’t understand how to effectively deploy it and customers didn’t know how to engage with it. It’s...

Direct mail is beloved by marketers because of its effectiveness — according to the Direct Marketing Association (now part of the ANA), up to 90% of direct mail gets opened. Postcards are even more effective; since there’s nothing to open, nothing...

If there’s one thing the Accent^® Opaque team loves, it’s events. We love them because it’s our chance to meet all of you — the artists, designers and printers who use Accent to make your projects stand out. You’re the kind of people who care about...