FEB 22, 2024
How We Did It: DYK Magazine, Issue #1
Our Did You Know? has long been a valuable print resource for tips, techniques and inspiration for designers and printers on how to create next-level print materials for a wide range of applications. But we wanted to shake things up a bit in 2024,...
OCT 19, 2023
Why Designers Should Specify the Paper Their Project Will Be Printed On
It probably goes without saying that your choice of paper plays a large role in the final outcome of your project. The appearance, feel and function of your piece can hinge on paper selection, and while your printing partner is a valuable resource...
SEP 21, 2023
4 Signs that You’re Using the Highest Quality Commercial Printing Paper
Print matters. Whether it’s helping to increase the retention and recall of information, or creating a deeper connection with readers via a tactile experience, dynamic commercial print pieces like brochures, catalogs or direct mail postcards have...
AUG 22, 2023
What is 3D Mail?
The reason marketers continue to leverage direct mail in today’s digital-driven age is pretty simple — it works. In fact, a recent study found that almost 90% of direct mail gets opened compared to just 20% of emails, and that more than 60% of...
JUN 2, 2023
Augmented Reality 101 for Designers
We love seeing the ingenious ways designers find to bring their print campaigns to life. Bridging the tactile, impossible-to-deny reality of a beautifully done print piece with the digital realm — truly integrating it with digital channels — has...