MAR 15, 2023
3 Applications Where Print Actually Has the Edge Over Digital
A recent survey of more than 1,000 office workers found that 87% of participants spent an average of seven hours per day looking at a screen, and more than half of those surveyed reported some level of fatigue as a result of digital overload. For...
FEB 21, 2023
Brightness vs. Whiteness: What Do These Paper Terms Actually Mean?
Though it sounds like they could mean something similar, the measurements of brightness versus whiteness in premium paper stock are actually quite distinct and very different. The trouble is these terms are often confused or in some cases...
JAN 24, 2023
When and How to Use Augmented Reality in Print
There was a time in the not-too-distant past when augmented reality (AR) was a novelty. The technology was underdeveloped, marketers and designers didn’t understand how to effectively deploy it and customers didn’t know how to engage with it. It’s...
DEC 14, 2022
The Case for Print Textbooks as a More Effective Way of Learning
Take a peek inside an average American classroom in 2022 and you’re likely to see students using tablets or other e-reading devices as opposed to traditional print textbooks. In fact, the Washington, D.C. Public School District spent about $14...
DEC 8, 2022
Digital Dish: Q4 2022
ALL ABOUT DIGITAL PRINTING INKS
One question I get all the time is, "What's the difference between inkjet inks and Indigo inks? And do I need different papers to accommodate these different inks?"
The short answer to that second question is, "Yes!" ...